Viral Isn’t Luck. It’s a System (And It Doesn’t Love You Back)
Viral” doesn’t mean “good.” It means the algorithm found a nerve—and kept poking it. People use the word viral like it’s a compliment. Like the internet tapped you on the shoulder and said: “You, sir. You are the chosen one.” But “viral” isn’t a trophy. It’s a mechanism. We’ve seen this movie before in The … Read more