How Amazon Survived Long Enough to Become Amazon
Amazon spent years losing money while critics questioned its future. Here’s how the world’s largest online retailer survived long enough to become Amazon.
Amazon spent years losing money while critics questioned its future. Here’s how the world’s largest online retailer survived long enough to become Amazon.
The American shopping mall was once more than a place to buy things—it was our indoor town square, teenage hangout, food court, movie theater, and social network. Then online shopping, smartphones, changing habits, and COVID helped empty the corridors. What happened to the American mall—and could it still have another act?